Great SEO demands Great User Experience

Great SEO demands Great User Experience

Do you know who Google’s target audience is? It’s not the millions of website owners.  Google’s target audience is the billions of searchers. If you want top search positions — which help to increase your online visibility, traffic, and engagement immensely — you have to focus on those who would be searching for what your website might offer them.…

3 Tips to Help Marketers Increase Their SEO Budgets

Tens of thousands of dollars are allocated to advertising initiatives, yet you’d swear you’re asking for the Cleveland Browns to win the Super Bowl when requesting more budget for search engine optimization and content marketing efforts.  Why is that? There’s a couple reasons that are most popular without diving too deep into this discussion. Organic…