Though Facebook has been around for over 10 years, many brands are still unsure of how or why they should be using it. While the “how” can get tricky, and depend on a brand’s goals, target audience and resources, the “why” is a bit more straight forward. For the majority of brands, your target audience is on Facebook. They are interacting with their family, friends and favorite companies every day. If they can’t find your brand on Facebook, you’re missing out. Here are some fascinating Facebook stats to better acquaint you with all that Facebook has to offer brands in 2014!
Just putting up a Facebook page isn’t enough. To truly harness the power of this influential Social channel, work and resources are necessary. Keeping a Facebook page optimized and active requires a special balance of promotion, interaction and connection. To learn more about the Facebook opportunities you’re missing out on, contact E-Power Marketing today!