While Adrian was searching for a job after graduating from the University of Wisconsin La Crosse in 2008, she was seeking a career where she could incorporate her psychology and public relations degree. After Adrian read E-Power’s job description online, she was instantly interested in how diverse the responsibilities were for just one position and she joined the E-Power team.
At E-Power, Adrian concentrates on Content Marketing, Search Engine Optimization, Social Media Marketing and copywriting. She manages several client accounts where she studies and monitors organic search visibility. She also works with client programs supporting their Social Media accounts, writing content, monitoring a brand’s social activity and interactions and more. Adrian enjoys putting her love for writing to use and likes the challenge that comes with tailoring her writing to different audiences and clients.
Adrian’s favorite aspect of her job is keeping up with the changes that come with the Online Marketing industry, especially the constantly evolving field of Content Marketing! Finding new opportunities for clients is always exciting for her. Adrian also enjoys being able to use her public relations skills to help clients build brand recognition and relationships through online channels. Adrian appreciates E-Power’s unique open office set up because it allows her to quickly ask questions or discuss client programs with her co-workers. Whether she’s cracking a joke or brainstorming ideas, Adrian’s quick wit and upbeat personality always brings a good laugh to the rest of the team at E-Power!
Adrian and her husband recently purchased their first home, which is keeping her very busy outside of work. When she isn’t hanging pictures, weeding the garden or painting the walls, Adrian enjoys cooking and entertaining, which reminds her of special memories she shared in her grandmothers’ kitchens. After a long day at the office, and when the home improvement jobs, cooking, and entertaining are done, Adrian loves to curl up and relax with a good book.
