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Major Google Ads Changes Rolling Out Today

It’s a big day for online advertisers and brands advertising on Google! Today, Google officially announced that expanded text ads will be rolled out to all advertisers. E-Power Marketing received beta access to expanded text ads for our client accounts several weeks ago, (thanks to our status as a Google Premier Partner Agency) and preliminary…

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Why Did My Organic Traffic Drop?

With the ever-changing search engine algorithms, ranking factors, personalization, machine learning, etc., keeping your organic search visibility high is a constant battle. And that’s not even taking into account the new SERP layouts! If you’ve included search engine optimization within your integrated marketing plan for any length of time, chances are, you’ve experienced a drop…

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E-Power Marketing turns 18 years old!

E-Power Marketing has officially become an adult! We are very proud of this big milestone our agency has reached. E-Power has been in business since July 1998 and we are honored to still practice the core fundamentals that we were founded on, while always growing with the fast-paced Online Marketing world! What have been some of the biggest changes…

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Technical SEO Still Matters

As I sat on the plane on my way back from SMX Advanced in Seattle, reviewing my notes, organizing my key takeaways and preparing information to distribute to the team, I was beyond excited that it was obvious that some aspects of SEO, Technical SEO to be specific, still mattered. The Search Engine Optimization arena…

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Recapping SMX Advanced 2016

WOW!  SMX Advanced never disappoints.  I mean first off, you can’t really go wrong in Seattle as the city is amazing and the fresh seafood, oh my!  But then add a two-day Online Marketing conference that is always jam packed with experts in the industry and a ton of knowledge to bring back to the…

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