E-Power Marketing is now recognized as an elite Google AdWords Premier Partner! How exclusive is this club? To provide some scale, there are currently only 63 Google Partner agencies in the entire state of Wisconsin. Of those 63 only 14 Wisconsin agencies have met the requirements to make it to the elite level of becoming a…
DetailsThe hospitality and travel industries have based their businesses around visuals, positive referrals, and great customer service for years. The goal from these strategies is to win new business and keep that business coming back. Instagram has provided hospitality brands a platform to engage all three of these areas at an exponential rate. As millennials…
DetailsChoosing the right digital marketing agency can be a tricky task. Not only are there thousands of agencies across the country, but it seems they all claim to provide great customer support, have the greatest team of industry professionals, be completely transparent and the list goes on of generic benefits. With this in mind, how…
DetailsConsumers today are so accustomed to using Online Travel Agents like Priceline, Expedia or Hotels.com that it’s hard to imagine a successful hotel marketing plan that doesn’t include using an OTA in some form or another. While they have their place, should they be the cornerstone of your Online Marketing plan? If not, what is…
DetailsE-Power Marketing has officially become an adult! We are very proud of this big milestone our agency has reached. E-Power has been in business since July 1998 and we are honored to still practice the core fundamentals that we were founded on, while always growing with the fast-paced Online Marketing world! What have been some of the biggest changes…
DetailsAs I sat on the plane on my way back from SMX Advanced in Seattle, reviewing my notes, organizing my key takeaways and preparing information to distribute to the team, I was beyond excited that it was obvious that some aspects of SEO, Technical SEO to be specific, still mattered. The Search Engine Optimization arena…
DetailsWOW! SMX Advanced never disappoints. I mean first off, you can’t really go wrong in Seattle as the city is amazing and the fresh seafood, oh my! But then add a two-day Online Marketing conference that is always jam packed with experts in the industry and a ton of knowledge to bring back to the…
DetailsYou Better Market Smarter Than Ever Can you feel your competitors breathing down your neck? If not, you are probably not paying attention. The growing economy has opened opportunities that businesses are fighting to take advantage of. A major part of winning at business is how well you market. Today that means how well you…
DetailsIn today’s fast-paced and technological world, it is imperative that brands have a strong online presence to connect with consumers. With the beginning of the buyer’s journey usually starting with a Google search, landing your name at the top of the Search Engine Results Page is key. However, Google algorithms can be tough to conquer.…
DetailsDid you know that more than 50% of all searches made on Google annually are via mobile devices? And nearly a third of those searches are location related! Local Search Ads will now be designed to be more visible at the moment a consumer searches for a business to meet their needs, whether it…
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