There are more than 2.8 billion people using social media websites and apps. Undoubtedly, your audience is using at least one of them, but do you know how your brand should be using social platforms like Facebook, Instagram, and Pinterest to reach your target audiences? It’s very likely that you have a marketing specialist, team,…
DetailsAre you looking for help running or starting a Google AdWords or online advertising campaign, but not sure how or where to start looking for someone who meets your needs or understands your business? Check out these 12 reasons to consider letting a Premier Google Partner Agency (like E-Power Marketing) handle your online advertising needs. What…
DetailsContent development can be an overwhelming process and concept to grasp. When generating content for your website there are many search engine optimization (SEO) opportunities that can be addressed in the early stages of production. SEO should play a key role in writing for the web, helping to promote and position the content but is…
DetailsOr You Could Hire Experts with the Money You Will Waste E-Power Marketing has seen too many examples where that is true. We have seen so much waste in Ads spending that experts could have been hired with plenty of money left over. On the surface, Google Ads advertising programs look easy to run. It…
DetailsCheck Yes or No Are you happy with your online marketing agency, or are you looking for an upgrade? If you’ve got doubts, you deserve to have your questions answered. We’ve put together this quick checklist to help you decide if current agency is the perfect fit for you. [ ] Yes [ ] No…
DetailsWould you consider your website to be visually appealing to your visitors? Is it heavy in graphics, photos and colorful displays that catch the eyes of your customers and make them want to click through to other pages? For SEO, having a dazzling website that features all the bells and whistles can be a great…
DetailsIf your business is not currently addressing mobile on you website, you need to start now! The number of people using mobile devices will only rise and Google continues to make mobile friendliness a top factor in their ranking algorithm; therefore, ignoring mobile will only hurt your business and its online results. How do you…
DetailsIf you haven’t jumped on board with local search marketing yet, you should. With more and more searches having “near me” included in them and the use of the location feature on mobile devices affecting search, improving your local search visibility is extremely important. Here are a few tips to jump start your business’s local…
DetailsRunning a successful online advertising program is more than targeting the right key phrases and writing compelling ad copy. Landing pages play a large role in the potential success of your online advertising performance. If you have a selection of targeted key phrases, well written ad copy, and have implemented the best practices for your…
DetailsPush and Pull Marketing. You’ve probably heard of these terms, but do you know which one best applies to modern online marketing? At E-Power, we’re rolling out the chalkboard and podium to break down the complex dichotomy, Push vs. Pull, with a simple lesson plan. Let’s begin with Push, the “teacher’s pet” of online marketing.…
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