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Does your brand need SEO?

Search engine optimization, the art and science of improving your website for increased search visibility and qualified traffic. Taking into account not only the search engines, but also the searchers, SEO programs can be time consuming, technically challenging and hard to understand. Around since the mid 1990’s, the strategies for SEO success have changed dramatically over…

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Local Search Scam Warning!

As we have mentioned in previous blog posts, submitting optimized listings to local search directories is a great way for businesses to maximize their local search visibility and increase traffic to their websites and physical store locations. Google My Business is a great, free tool that businesses can utilize to supply a Maps listing with…

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Reverse Engineering the SEO Formula

What if I told you that search engine optimization isn’t as complex as it may seem?  That there is a simple formula to follow that guarantees success?  You’d say, “Andrea, you’re absolutely crazy”! Ok, so yes, you’re right, I’d have to be crazy to make a statement like that. There is no “simple formula” that…

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