If you’re a business owner or marketing team leader and you’re considering investing in artificial intelligence (AI) systems rather than building your marketing team or budget, this article is for you. If you look at recent headlines or scroll through LinkedIn, you’ve probably seen business leaders talking about how AI is the future. There’s no…
DetailsAutomation. AI. Machine Learning. Natural language processing. These terms are everywhere lately, especially in reference to digital marketing and advertising. It’s easy to feel like the computers are taking over. But are they? Computers and machine learning can only take your business so far. Critical parts of your company’s digital advertising strategy still need a…
DetailsThe digital marketing industry constantly evolves, with new trends, technologies, and best practices always emerging. To be successful, experts must remain up-to-date on the latest developments and be willing to adapt their strategies as needed. At E/Power Marketing, our digital marketing team is intentionally focused on our core digital marketing niches, content marketing, email marketing,…
DetailsE/Power Marketing has been named a Google Ads Premiere Partner, a status only awarded to the top 3% of Google Ads partners nationwide. E/Power has earned this award by hitting multiple milestones and various requirements, including managing the necessary ad spend, delivering significant agency and client revenue growth, and expanding our customer base regularly. While…
DetailsChange. It’s inevitable. It is all around us in our daily lives. Personally, 2021 was a year of some big changes. I got married, moved, and started working for E/Power! As we have been moving through 2022, it has been fun thinking back and reflecting on how different my life was a year…
DetailsFrom the desk of: Adrian Bredeson Time Flies When You’re Having Fun! I’m not sure where the time went, but October is coming to a close! It really hit me as I was scrambling to pack Halloween costumes (Don’t forget the mask! And the hairbow! And the shoes!), party treats, and library books in my…
DetailsDo you own or work at a small to midsize business, with a local customer base? Are you struggling to break through the noise and reach your target audience? Unsure of how to best invest your advertising budget to really move the needle and get the best return? You’re in luck, we wrote this blog…
DetailsAs an owner or employee at a small business, you have a lot on your plate. You’re probably wearing a lot of hats, juggling responsibilities, and feeling a bit overwhelmed from time to time. You also likely have a list a mile long of all the things you wish you had time for such as…
Details“Add To Cart,” “Proceed To Checkout,” “Submit Order.” The process of online shopping is quick and painless, which is the main reason why consumers tend to lean toward online shopping versus in-person. In order to keep up with this change, Facebook Shop and Instagram Shop are two big social media platforms that businesses are turning…
DetailsSummer is in full swing here in Oshkosh and throughout the Midwest! People are seemingly making up for lost time this summer, shopping, eating out, and catching up with family and friends. As a business owner, you are likely wondering how to get in on the action, and get more customers through your door! Here…
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